E12: You Don’t Need More Time...You Need a Deadline

Still waiting for the right time to start or grow your business? Spoiler: it’s not coming.

In this short and sweet episode, Emma and Leanne cut through the noise and deliver a dose of truth: time isn’t the issue...lack of deadlines is. If you're feeling stuck, overwhelmed, or constantly “too busy,” this one's a must-listen.

We’re chatting about:

• Why “not enough time” is often a mindset, not a reality
• How deadlines create momentum and accountability
• The difference between intention and action (hint: it's in the calendar)
• How to break down big goals so they stop feeling impossible
• Why shouting about your plans makes you more likely to follow through

You don’t need more hours in the day you just need to decide what’s getting done, by when, and hold yourself (gently) to it.

🧁 Quick Takeaway

Pick the thing you've been putting off.
Write it down.
Give it a deadline.
Tell someone.
Then…go make it happen.

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Final Thought:

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Transcript

 Welcome to the Real Talk and a Slice of Cake Podcast with your favourite business besties, Emma & Leanne

No fluff. No jargon. Just straight-talking advice, smart strategies and a dash of mischief to keep things interesting.

If you’re starting or growing a business and feeling a bit overwhelmed don’t worry, we’ve got you.

Between us, we’ve built four successful businesses - and learned a lot the hard way.  Now we’re sharing what actually works… PLUS the stuff we wish someone had told us sooner.

From hobby to hustle, side gig to full-time business…you’ll get honest conversations, practical tips, and lots of laughs along the way.

So grab a brew, cut yourself a slice of your favourite cake, and let’s dive in!

hello and welcome to Real Talk and a slice of cake with me, Leanne, and my business bestie Emma. Today I want to talk about you don't need more time. I. You need more deadlines. And you might be thinking, what on earth is she talking about? But we always, time is the one thing that we cannot get back.

We hear a lot of people, I'm stuck, I'm going around in circles. I, um, just haven't got enough time. It's okay for you. You've got more time. I've got this going on and what have you. And I am a firm believer in. If we really, really want something, we will make the time. And for me, it's about being clear on what it, where you want to get to and breaking it down and setting yourself deadlines.

Am I making sense, Emma? You are to me, but then, hey, we are besties. We are like, we are one, we are twins. We are like one. Mm-hmm. Um, no, you are making absolute sense. And I, I think you know that, that what we're trying to get at here is that sometimes we are, are waiting for that perfect time or for that extra bit of time to do something and.

Let's be cut to the chase here. You're gonna be waiting forever because that, that perfect time never comes along. That extra bit of time doesn't magically appear. You have to make it happen. And the key way for you to make it happen is actually just to say, I'm gonna put a line in the sand here. I don't, you can't see this.

I'm putting, I think I was putting a stake in the ground. I dunno what I was doing with my hand. Um, but you've gotta put a line in the sand and say, if I wanna do this thing, and nobody starts a business because. It's fun. They start a business because they want to start a business and they want to achieve, they want to make money.

So you've gotta put the line in the sand that says by hook, called by crook. I'm gonna find a way to make this happen. And a deadline is absolutely key, isn't it? There, you know, you, if, if you were in corporate, and we come back to corporate a lot, and this is because we've both got corporate blood within us.

But if, if you're in corporate and you're working on a project or, um, you know, if you're doing a process. There'll be a timescale that, that you are expected to achieve that in. It's the same in your business. You, if you don't put yourself those deadlines in, you're gonna constantly be waiting for something to happen.

So it's not about wanting more time, it's about actually setting yourself a deadline. And I've probably just said exactly the same thing as you on, but in, in my language. Yeah, absolutely. And it's about, it's, it's about committing and taking that action. So for me, the easiest way to, to do this, to kind of bring this into something that people can take away and, and do is to write, write things down.

And I think we're all more likely to achieve things when they are written down. Mm-hmm. And, and put a, as we said, put a deadline in place and, and actually. Commit to those things. You, you touched on, on being in corporate. I think that for me is where there's a, a big difference in that when you are, it's your own business, it's your own passion.

Nobody's going to wrap your knuckles. Not that I ever got my knuckles wrapped in corporate, but you know what I mean? You've, you, there's no, there's no accountability really is there. You can think, well, I'm not gonna do that this week. I'll do it, do it next week. Um, but actually by, by, by writing it down, that's like your commitment to yourself and then tracking it.

Making sure that you are following through. You are measuring what the progress that you are making. Exactly. You mentioned a word there that I think is something that as, as business owners that I think we often think we don't need, but it's probably the most important thing that we do need in business.

And that word is accountability, isn't it? And I think mm-hmm. You know, that is the, that is the thing I think that we think we can shed when we leave, you know, a nine till five or a corporate type job, we we'll share to the fact that we've got somebody telling us what it is we need to do and when we need to do it by.

But actually you still need that in within your business. You have to become the person that, that sets yourself those deadlines, or you can invest in something that gives you that accountability of course. Um, which is, it's another great way to do it. But accountability comes from. Like Lianne says, writing it down the stat used to be 42% more likely to achieve something.

I dunno if that's still the current stat, but that was certainly the stat when I last looked it up. You're 42% more likely to achieve something if you write it down. Um, I'm a big believer in write it down and. Shout about it. Tell somebody that it's going to happen, because that gives me that additional accountability of, ooh, I said I was gonna do that by this date, and we did this with the podcast, didn't really, Ann with this podcast.

Mm-hmm. Mm-hmm. We went out there to the big wide world and we said, right, we're launching a podcast on this date. Then we were like, ah, now we better make this happen because you, you've got that accountability to, to go and make it happen. So we, we couldn't get any more time. We'd set a date. The time was.

A constraint was, it was a fixed amount of time, which it would've been, even if we hadn't have put the date in there, that time wasn't gonna get any bigger, was it? We just sort of committed to making it happen. And I think that's the key, isn't it? If you want to start a business, if you want to grow a business or, or if you wanna scale a business, but once you have that intent, I wanna make this happen, you have got to make it happen.

You can't make for more time, so you've just gotta start putting some deadlines in place. Definitely, and I'd just like to add to that, that it's ab, it's about being able to, to see where you're going, but also, you know, a lot of people say shouldn't, shouldn't look backwards, but actually being able to, if you were doing a midyear or an end of year review for yourself, being able to, because you're tracking things, be able to see, okay, I might not be exactly where I want to be, but I have achieved X, Y, and Z.

Because that's gonna give you the motivation to, um. To, to keep moving forward. And this isn't a podcast on goal setting. We will, we will talk about that further down the line, but I think sometimes what stops us from achieving things and brings in those excuses that I talked about at the start is that the goal or the task feels too big.

And there my. I know we're both on the same page with this, Emma, is that that's where you need to break things down. Break things down so that they're doable, so that they're actionable. So if you set yourself a deadline for the month, for example, and the first of the month actually, you can then set separate deadlines for each week that are going to move you closer to, to being able to tick that that thing off at the end of the month.

Absolutely. So I think that's it really. This one's only gonna be short and sweet. We just really wanna say it isn't more time you need, it's just about setting some deadlines. Thank you for listening. We will see you next time.

That’s it for today’s slice of real talk…we hope you’re walking away with something you can actually use.

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Thanks for tuning in and remember, no fluff, no jargon…just real talk.

See you next time!